Behind the Name

Set in Stories is all about connection.

It’s about noticing little details others may not see. That lightbulb moment when you connect the world around you to a book, poem, film, song, the news, past experience or even a fleeting thought.

It’s the beautiful tales behind every person you meet and every place you go. That collection of stories weaved into one brilliant tapestry. The patterns your thread makes in the grand scheme of things.

It’s about inspiring you to experience it all differently, to live a life set in stories.


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